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"Inspired by Heart" Campaign by Intesa Sanpaolo Banka BiH and Visa

Sarajevo, June 19th 2017. Intesa Sanpaolo Banka BiH, in partnership with Visa, announced the two-month “Inspired by Heart” campaign with an aim to collect the funds for buying equipment for orphanages in 6 towns across Bosnia and Herzegovina: Sarajevo (Pazaric), Tuzla, Zenica, Mostar, Medjugorje i Banjaluka. This year, from 15 June 2017 to 15 July 2017, for each transaction made by Visa Inspire card, regardless of the amount and with no additional fee for cardholders, Bank will donate 0,10 BAM.

Initially launched by Intesa Sanpaolo Banka BiH in 2013, and joined by Visa in 2014, the

Vladimir Djordjevic, Regional Manager Visa SEE said:

“We are happy to be part of project ‘Inspired by Heart’, initiated by our longstanding client and partner Intesa Sanpaolo Banka BiH. Visa goal is to provide people with fast, simple and secure everyday payments and we hope that this project will inspire cardholders to use their payment cards for everyday purchases and support the campaign. Visa records increase in cashless payments on Visa cards in Bosnia and Herzegovina, and it’s not the case only during special campaigns.”

Recognizing the importance of this action, Radio RSG and Info Media Group d.o.o. Banjaluka joined the project as a media partners this year.

About Intesa Sanpaolo Banka: About Intesa Sanpaolo Banka: Intesa Sanpaolo Bank Bosnia and Herzegovina is one of the leading banks in Bosnia and Herzegovina, with a long continuity of banking operations. The Bank provides retail and corporate banking and serves more than 163,000 clients, covering the entire territory of Bosnia and Herzegovina, with its network of 5 regional centres, 48 branches, 100 ATMs and 2.600 POS.

About Visa Inc.: Visa Inc. (NYSE: V) is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable electronic payments. We operate one of the world's most advanced processing networks — VisaNet — that is capable of handling more than 67,000 transaction messages a second, with fraud protection for consumers and assured payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, pay ahead of time with prepaid or pay later with credit products. For more information, visit,

Media contact

Intesa Sanpaolo Bank                                                                                                                   

Lejla Dizdarević, Head of Marketing, communication and PR

Intesa Sanpaolo Banka BiH


tel.: 033 497 618


Inna Derkach, Senior Director, Corporate Relations, Visa CISS&SEE


tel: +38 044 22 00 637

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